Senior Manager, Enrollment - TSTC Connect

Are you someone who strives for excellence, values accountability, provides the best service, all while reflecting unwavering integrity? Our talented team members across the state follow the behaviors, beliefs and outcomes of these core values to ensure that our vision is met. If you're ready to join the TSTC family and make great memories please complete our application process.

Key Responsibilities:

Leadership and Innovation in Online Enrollment (30%)

• Inspire and mentor a statewide team to achieve and exceed online enrollment targets.

• Develop and implement forward-thinking, data-driven enrollment strategies tailored for online students.

• Drive process improvements and innovation in the online enrollment experience, ensuring that students can seamlessly navigate admissions, registration, and support services.

• Evaluate team performance against Key Performance Indicators (KPIs), adjusting strategies to optimize student engagement and conversion rates.

Collaboration and Online Brand Development (25%)

• Work closely with the Provost to identify and implement online learning initiatives that align with student needs.

• Partner with Marketing, Financial Aid, IT, and Academic Affairs to ensure a cohesive, student-centered enrollment experience.

• Act as a key advocate for online student success, ensuring equity and accessibility in the enrollment process.

• Lead efforts alongside Program Team Leads and the Provost office to increase brand awareness of TSTC Connect. Develop strategic outreach initiatives to reach non-traditional and distance learners.

Technology-Driven Enrollment Strategies (20%)

• Leverage advanced CRM, data analytics, and automation tools to streamline enrollment workflows and personalize student interactions.

• Drive innovative solutions to enrollment barriers, using technology to simplify processes and enhance student satisfaction.

• Identify and implement best-in-class enrollment technologies, ensuring a modern and efficient student experience in collaboration with Statewide Enrollment leadership.

Strategic Enrollment Growth & Capacity Building (15%)

• Develop and monitor program-specific enrollment goals, ensuring alignment with institutional priorities and workforce demand.

• Provide insight for opportunities for growth and expansion in online programs, collaborating with leadership to scale student access.

• Use market research and data analytics to assess emerging trends and optimize enrollment strategies.

• Oversee early intervention strategies to identify and support at-risk students, improving retention and persistence.

Staff Development and Leadership (10%)

• Provide ongoing training and mentorship for enrollment staff, ensuring they stay up to date on best practices in online student recruitment and retention.

• Champion collaboration and teamwork across multiple campuses to ensure a seamless enrollment process for online students.

• Visionary Leadership: Ability to lead and motivate a multi-location team in a fast-paced, evolving online education landscape.

• Innovation & Adaptability: Demonstrated ability to implement new ideas and enhance student experiences through technology.

• Collaboration & Relationship Building: Strong skills in working across departments to create a unified and student-friendly enrollment process.

• Strategic Planning & Execution: Proven expertise in building and implementing enrollment strategies that produce measurable results.

• Data-Driven Decision Making: Ability to analyze and interpret enrollment data and student engagement trends to optimize strategies.

• Online Student Engagement: Understanding of best practices in online recruitment, admissions, and student success initiatives.

• Education: Bachelor's degree required; exceptional experience may be considered in lieu of a degree.

• Experience: Minimum of 8 years in a leadership role in enrollment management, online education, or student services.

  • Proven track record in developing and executing online enrollment strategies.

  • Experience managing multi-location or virtual teams.

  • Demonstrated success in leveraging technology to improve student engagement and recruitment outcomes.

• Innovation at Our Core: TSTC is a leader in technical education, continually adapting to meet the needs of today's students and Texas industries.

• Online Growth & Impact: Be part of a team that is shaping the future of online education and expanding student access across Texas.

• Results-Driven Mission: Our funding model ties success directly to student outcomes, making every enrollment decision impactful.

• Collaboration & Leadership: Work with visionary campus leaders, marketing teams, and academic partners to transform online student enrollment.

Join Us in Shaping the Future of Online Enrollment at TSTC Connect!
Be a part of an innovative and high-energy team where your leadership, creativity, and strategic vision will help transform the lives of Texans through accessible, career-driven education.

Apply Today!

Equal Opportunity Employer

Texas State Technical College (TSTC), as an equal opportunity employer, complies with all applicable federal and state laws regarding nondiscrimination. TSTC is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.

Employment Eligibility Verification

If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form. You will be required to present acceptable and original documents to prove your identity and authorization to work in the United States. Documents need to be presented no later than the third day of employment. Failure to do so will result in loss of employment at TSTC.

Background Checks

A criminal history background check will be required for the finalist(s) under consideration for this position.