Digital Marketing Manager
 University Of Nevada, Reno | |
 United States, Nevada, Reno | |
 Nov 21, 2024 | |
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The University of Nevada is looking for a creative, data-driven digital marketing expert who thrives in a fast-paced environment and would like to join an innovative marketing team to promote a growing R1 University. As the Digital Marketing Manager, you will play a pivotal role in driving enrollment growth, building brand awareness, and bringing the University's vision to life. Reporting to the Senior Director of Web and Digital Strategy, you'll be at the forefront of crafting and executing powerful paid digital campaigns across multiple channels. Responsibilities include accelerating the University's digital presence, managing all aspects of paid digital marketing strategies, from overseeing marketing campaigns to media planning, budget resourcing to reporting. The position will execute comprehensive campaigns across channels, including paid social and search engine marketing/paid search. Working with cross-functional teams, including the Office of Prospective Students, this role will ideate, design, and deploy programmatic, recruitment- and awareness-based marketing campaigns among the institution's key targeted audiences. Bachelor's Degree and four (4) years OR Master's Degree and two (2) years of related professional work experience. Related Experience:
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